Verifying invitation
N° 001 A private floor for operators

where top
operators
spend their
attention.

A working society for the operators who keep the trade honest. Eight-figure founders and the vetted providers they answer to. No affiliate links. No cold pitches. Signal, kept from noise.

Already inside the room
N° 003

The room convenes.

Cities, by invitation.
The receipts below.
Dubai · Billionaires
Aura · Billionaires
Dubai · Billionaires
Dubai · Billionaires
Budapest · Billionaires
Budapest · Billionaires
Dubai · Millionaires
Open the globe — every gathering, every city
— The receipts —
ECOM · FLOOR
LEDGER OF GATHERINGS
  1. Fennen SkyBar
  2. Treehouse · Taj Dubai
  3. AURA SKYPOOL
  4. Thia Skylounge · The Dubai EDITION
  5. Royal Orchid Sheraton Riverside
  6. ··························· END OF TAPE ···························
Pull a line.
Polaroid lands here.
N° 005 The Observatory

Signal, kept from noise.

A view of the wider trade — operators surfacing, conversations that compound, threads that eventually print a number. The editors track signal against noise; the brief reflects what is left.

Signal · kept
Noise · filtered
Last sweep
36 seconds
Signal, 1h
14
Noise, 1h
97
Window
Global, UTC
N° 003

The Houses

Three chapters of the trade.
Each led by a resident operator.
N° 004 · HOUSE RULES

We keep
it small.
On purpose.

How the room runs.

  1. Invitation, not application. Membership is extended by an existing member or by the editors. Petitions are not read.
  2. Conversations, not posts. Reach is not the measure here. The room is small enough that everyone is heard once.
  3. Contributions, not promotions. Affiliate links and drive-by pitches sit outside the format. Provider recommendations happen when a member asks, by name.
  4. The ledger is sealed. What is said inside stays inside. Screenshots, attribution, and quotation require consent.
  5. Quiet until asked. Private threads follow a stated intent in the room. The default is silence.
N° 005

From the ledger.

Lines lifted from the room.
Cam

“Thanks guys for the payment processor connects. The best group in ecom.”

— Cam 8-fig brand owner
Dee

“Great to meet everyone. Founder of Goli Nutrition and AMA Holdings (family office). I was invited by @devangockenbach. Excited to be here.”

— Dee Co-founder, Goli Nutrition · AMA Holdings
Grant

“Grant here, Director of E-com at AppLovin. I'll be in Miami next week for meetings and would love to meet anyone with serious potential who's looking to scale. Also would love intros — if they lead to success, I'll make sure you're looked after.”

— Grant Director of E-com, AppLovin
Daantje Goedhart

“Daantje here, founder of Clearly (clearly.eu) — a D2C wellness brand from The Netherlands. Focused on making health clearly. Always down to connect, share ideas, or brainstorm, especially with anyone scaling DTC and building long-term brand equity.”

— Daantje Goedhart Founder, Clearly
Andrew Masanto

“Thanks for the warm intro guys. Still early in Dubai where I am for the next few days, but hopefully will get to engage and know you all over time.”

— Andrew Masanto Founder, PetLab Co · co-founder Reserve, Hedera, Nillion
Cam

“Thanks guys for the payment processor connects. The best group in ecom.”

— Cam 8-fig brand owner
Dee

“Great to meet everyone. Founder of Goli Nutrition and AMA Holdings (family office). I was invited by @devangockenbach. Excited to be here.”

— Dee Co-founder, Goli Nutrition · AMA Holdings
Grant

“Grant here, Director of E-com at AppLovin. I'll be in Miami next week for meetings and would love to meet anyone with serious potential who's looking to scale. Also would love intros — if they lead to success, I'll make sure you're looked after.”

— Grant Director of E-com, AppLovin
Daantje Goedhart

“Daantje here, founder of Clearly (clearly.eu) — a D2C wellness brand from The Netherlands. Focused on making health clearly. Always down to connect, share ideas, or brainstorm, especially with anyone scaling DTC and building long-term brand equity.”

— Daantje Goedhart Founder, Clearly
Andrew Masanto

“Thanks for the warm intro guys. Still early in Dubai where I am for the next few days, but hopefully will get to engage and know you all over time.”

— Andrew Masanto Founder, PetLab Co · co-founder Reserve, Hedera, Nillion
Stelio

“It's great to see that this group is filled with sharp minds. A big thanks to Alex Elfi for the invitation. I'll do my best to contribute and support the growth of this group.”

— Stelio 8-fig brand owner
Danny

“I'm Dan, founder of Inflowpay.com — a global Merchant of Record payment processor built for modern e-commerce. Inflowpay supports merchants worldwide with access to local payment methods and even offers crypto settlements. Looking forward to helping you guys expand and grow.”

— Danny Founder, Inflowpay
Vince

“So the real sauce is here.”

— Vince Founder, Hears.com
Andrew Payne

“Will be $100M+ this year. US.”

— Andrew Payne $100M run-rate · US
Matthew Martorano

“If any of you have questions, you can contact me directly.”

— Matthew Martorano Founder, Checkout Champ
Stelio

“It's great to see that this group is filled with sharp minds. A big thanks to Alex Elfi for the invitation. I'll do my best to contribute and support the growth of this group.”

— Stelio 8-fig brand owner
Danny

“I'm Dan, founder of Inflowpay.com — a global Merchant of Record payment processor built for modern e-commerce. Inflowpay supports merchants worldwide with access to local payment methods and even offers crypto settlements. Looking forward to helping you guys expand and grow.”

— Danny Founder, Inflowpay
Vince

“So the real sauce is here.”

— Vince Founder, Hears.com
Andrew Payne

“Will be $100M+ this year. US.”

— Andrew Payne $100M run-rate · US
Matthew Martorano

“If any of you have questions, you can contact me directly.”

— Matthew Martorano Founder, Checkout Champ
Roman

“Hello everyone, nice to meet you all. I'm Roman, 21, currently doing around €1M per month in DACH, building a long-term brand with strong customer retention. Looking forward to sharing our learnings and connecting with you all.”

— Roman €12M/yr · DACH DTC
Santiago

“I have a brand in the arts & crafts space, mid-high 8-fig. Invented the product and niche from scratch (didn't exist before, patented it). Team of 45 in South America. I've always leaned into delegating early, even before it was the 'right' time. Down to grab coffee or dinner with anyone around.”

— Santiago $70M/yr · arts & crafts · LATAM
Thomas

“I own a €400k/month subscription-only brand operating in the EU. Pet market. Interested in chatting about hiring and growth — let's talk.”

— Thomas €4.8M/yr · EU subscription pet
Hudson

“What's up fam. I'm Hudson — Comfrt.”

— Hudson Founder, Comfrt
Roman

“Hello everyone, nice to meet you all. I'm Roman, 21, currently doing around €1M per month in DACH, building a long-term brand with strong customer retention. Looking forward to sharing our learnings and connecting with you all.”

— Roman €12M/yr · DACH DTC
Santiago

“I have a brand in the arts & crafts space, mid-high 8-fig. Invented the product and niche from scratch (didn't exist before, patented it). Team of 45 in South America. I've always leaned into delegating early, even before it was the 'right' time. Down to grab coffee or dinner with anyone around.”

— Santiago $70M/yr · arts & crafts · LATAM
Thomas

“I own a €400k/month subscription-only brand operating in the EU. Pet market. Interested in chatting about hiring and growth — let's talk.”

— Thomas €4.8M/yr · EU subscription pet
Hudson

“What's up fam. I'm Hudson — Comfrt.”

— Hudson Founder, Comfrt
Also in the room
  • Mark
    Mark Co-founder, WeTracked
  • Alex Fedotoff
    Alex Fedotoff Founder, AF Media · 8-fig ecom operator
  • Daniel Dalen
    Daniel Dalen Founder, Ecomflow · 190K YouTube
  • Davie Fogarty
    Davie Fogarty Founder, The Oodie · $300M+
  • Josh Snow
    Josh Snow Founder, Snow · $200M+
  • Luke Belmar
    Luke Belmar Founder, Capital Club
  • Samuel Ecom
    Samuel Ecom 8-fig brand owner
  • Scale Surfer
    Scale Surfer 8-fig brand owner
  • Verum Ecom
    Verum Ecom 9-fig brand owner
  • Mark
    Mark Co-founder, WeTracked
  • Alex Fedotoff
    Alex Fedotoff Founder, AF Media · 8-fig ecom operator
  • Daniel Dalen
    Daniel Dalen Founder, Ecomflow · 190K YouTube
  • Davie Fogarty
    Davie Fogarty Founder, The Oodie · $300M+
  • Josh Snow
    Josh Snow Founder, Snow · $200M+
  • Luke Belmar
    Luke Belmar Founder, Capital Club
  • Samuel Ecom
    Samuel Ecom 8-fig brand owner
  • Scale Surfer
    Scale Surfer 8-fig brand owner
  • Verum Ecom
    Verum Ecom 9-fig brand owner

And many more — vetted 8/9-figure founders. Settle a seat → Billionaires

The door, two ways.

Settle a seat — the way most arrive.
Or, if three members spend a key on you, join below.
M ·
Three keys admit — one per member, per year. Most arrive through the plans.